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Euphemism

Euphemism - раздел Образование, PART I INTRODUCTION There Is A Variety Of Periphrasis Which We Shall Call Euphemistic. E...

There is a variety of periphrasis which we shall call euphemistic.

Euphemism, as is known, is a word or phrase used to replace an unpleasant word or expression by a conventionally more acceptable one, for example, the word 'to die' has bred the following euphemisms: to pass away, to expire, to be no more, to depart, to join the majority, to be gone, and the more facetious ones: to kick the bucket, to give up the ghost, to go west. So euphemisms are synonyms which aim at producing a deliberately mild effect.

The origin of the term 'euphemism' discloses the aim of the device very clearly, i.e. speaking well (from Greek—eu = well + -pheme = speaking). In the vocabulary of any language, synonyms can be found that soften an otherwise coarse or unpleasant idea. Euphemism is some­times figuratively called "a whitewashing device".. The linguistic peculi­arity of euphemism lies in the fact that every euphemism must call up a definite synonym in the mind of the reader or listener. This synonym, or dominant in a group of synonyms, as it is often called, must follow the euphemism like a shadow, as 'to possess a vivid imagination', or 'to tell stories' in the proper context will call up the unpleasant verb to lie. The euphemistic synonyms given above are part of the language-as-a-system. They have not been freshly invented. They are expressive means of the language and are to be found in all good dictionaries. They cannot be regarded as stylistic devices because they do not call to mind the key­word or dominant of the group; in other words, they refer the mind to the concept directly, not through the medium of another word. Compare these euphemisms with the following from Dickens's "Pickwick Papers": "They think we have come by this horse in some dishonest manner"

The italicized parts call forth the word 'steal' (have stolen it).

Euphemisms may be divided into several groups according to their spheres of application. The most recognized are the following: 1) religi­ous, 2) moral, 3) medical and 4) parliamentary.

The life of euphemisms is short. They very soon become closely as­sociated with the referent (the object named) and give way to a newly-coined word or combination of words, which, being the sign of a sign, throws another veil over an unpleasant or indelicate concept. Here is an interesting excerpt from an article on this subject.

"The evolution over the years of a civilized mental health service has been marked by periodic changes in terminology. The madhouse became the lunatic asylum; the asylum made way for the mental hospital—even if the building remained the same. Idiots, imbeciles and the feeble-minded became low, medium and high-grade mental defectives. All are now to be lumped together as patients of severely subnormal personality. The insane became per­sons of unsound mind, and are now to be mentally-ill patients. As each phrase develops the stigmata of popular prejudice, it is aban­doned in favour of another, sometimes less precise than the old. Unimportant in themselves, these changes of name are the sign­posts of progress." l

Albert C. Baugh gives another instance of such changes:

"...the common word for a woman's undergarment down to the eighteenth century was 'smock'. It was then replaced by the more delicate word 'shift'® In the nineteenth century the same motive led to the substitution of the word 'chemise' and in the twentieth this has been replaced by 'combinations', 'step-ins', and other euphemisms," 2

Today we have a number of words denoting similar garments, as 'briefs', and others. ^

Conventional euphemisms--employed in conformity to social usages are best illustrated by the parliamentary codes of expression. In an article headed "In Commons, a Lie is Inexactitude" written by James Fe-ron in The New York Times, we may find a number of words that are not to be used in Parliamentary debate. "When Sir Winston Churchill, some years ago," writes Feron, "termed a parliamentary opponent a 'purveyor of terminological inexactitudes',.every one in the chamber knew he meant 'liar'. Sir Winston hacT been ordered by the Speaker to withdraw a strong­er epithet. So he used the euphemism, which became famous and is still used in the Commons. It conveyed the insult without sounding offensive, and it satisfied the Speaker." 3 -

The author further points out that certain words, for instance, traitor and coward, are specifically banned in the House of Commons because ear­lier Speakers have ruled them disorderly or unparliamentary, Speakers

have decided that jackass is unparliamentary but goose is acceptable; dog, rat and swine are out of order, but halfwit and Tory clot are in order.

We also learn from this article that "a word cannot become the sub­ject of parliamentary ruling unless a member directs the attention of the Speaker to it." *

The changes in designating objects disclose the true nature of the re­lations between words and their referents. We must admit that there is a positive magic in words and, as Prof, Randolph Quirk has it,

"...we are liable to be dangerously misled through being mes­merized by a word or through mistaking a word for its referent." 2

This becomes particularly noticeable in connection with what are called political euphemisms. These are really understatements, the aim of which is to mislead public opinion and to express what is unpleasant in a more delicate manner. Sometimes disagreeable facts are even distorted with the help of a euphemistic expression. Thus the headline in one of the British newspapers "Tension in Kashmir" was to hide the fact that there was a real uprising in that area; "Undernourishment of children in India" stood for 'starvation'. In A. J. Cronin's novel "The Stars Look Down" one of the members of Parliament, referring to the words "Under­nourishment of children in India" says: "Honourable Members of the House understand the meaning of this polite euphemism." By calling under­nourishment a polite euphemism he discloses the true meaning of the word.

An interesting article dealing with the question of "political euphem­isms" appeared in "Литературная газета" § written by the Italian jour­nalist Entzo Rava and headed "The Vocabulary of the Bearers of the Burden of Power." In this article Entzo Rava wittily discusses the euphe­misms of the Italian capitalist press, which seem to have been borrowed from the American and English press. Thus, for instance, he mockingly states that capitalists have disappeared from Italy. When the adherents of capitalism find it necessary to mention capitalists, they replace the word capitalist by the combination 'free enterprisers', the word profit is replaced by 'savings', the building up of labour reserves stands for 'unem­ployment', 'dismissal' ('discharge', 'firing') of workers is the reorganiza­tion of the enterprise, etc.

As has already been explained, genuine euphemism must call up the word it stands for. It is always the result of some deliberate clash between two synonyms. If a euphemism fails to carry along with it the word it is intended to replace, it is not a euphemism, but a deliberate veiling of the truth. All these building up of labour reserves, -savings, free enterprisers and the like are not intended to give the referent its true name, but to distort the truth. The above expressions serve that purpose. Compare these word-combinations with real euphemisms, like a four-letter word (= an obscenity); or a woman of a certain type (= a prostitute, a whore); to

glow •(= to sweat), all of which bring to our mind the other word (words) and only through them the referent.

Here is another good example of euphemistic phrases used by Gals­worthy in his "Silver Spoon."

"In private I should merely call him a liar. In the Press you should use the words: 'Reckless disregard for truth1 and in Parli­ament—that you regret he 'should have been so misinformed.''"

Periphrastic and euphemistic expressions were characteristic of cer­tain literary trends and even produced a term periphrastic style. But it soon gave way to a more straightforward way of describing things.

"The veiled forms of expression," writes G. H. McKnight, "which served when one was unwilling to look facts in the face have been succeeded by naked expressions exhibiting reality."1

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PART I INTRODUCTION

I GENERAL NOTES ON STYLE AND Stylistics... EXPRESSIVE MEANS EM AND STYLISTIC DEVICES SD... GENERAL NOTES ON FUNCTIONAL STYLES OF LANGUAGE...

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I. GENERAL NOTES ON STYLE AND Stylistics
Stylistics, sometimes called lingvo-stylistics, is a branch of general linguistics. It has now been more or less definitely outlined. It deals mainly with two interdependent

T^jire treated are the main distinctive features of individual style.
The treatment of the selected elements brings up the problem of the norm. The notion of the norm mainly refers to the literary language and always presupposes a recognized o

EXPRESSIVE MEANS (EM) AND STYLISTIC DEVICES (SD)
In linguistics there are different terms to den _by which utterances are foreground, i.e. made more conspicuous, more "effective and therefore imparting some additional information. They are c

GENERAL NOTES ON FUNCTIONAL STYLES OF LANGUAGE
We have defined the object,of linguo-stylistics as the study of the nature, functions and structure^ SDs and EMs, on the one hand, and the study of the functional styles, on the other. In section 2

The gap between the spoken and written varieties of language, wider
narrower at different periods in the development of the literary lan- guage, will always remain apparent due to the difference in circumstances in which the two ar

A BRIEF OUTLINE OF THE DEVELOPMENT OF THE ENGLISH LITERARY (STANDARD) LANGUAGE
Up till now we have done little more than mention the literary (stan­dard) language, which is one of the most important notions in stylistics and general linguistics. It is now necessary to elucida

MEANING FROM A STYLISTIC POINT OF VIEW
Stylistics is a domain where meaning assumes paramount importance.. This is so because the term 'meaning' is applied not only to words, word-combinations, sentences but also to the manner of expres

I. GENERAL CONSIDERATIONS
Like any linguistic issue the classification of the vocabulary here suggested is for purely stylistic purposes. This is important for the course in as much as some SDs are based on the interplay of

Common CoUo^uiaL Vocabulary
-Profession­alisms i special Colloquial Vocabulary (non-Literary) of the English language as being divided into three main layers: the literary layer, the neutral

B) Poetic and Highly Literary Words
Poetic words form a rather insignificant layer of the special literary vocabulary. They are mostly archaic or very rarely used highly literary words which aim at producing an elevated effect. They

C) Archaic, Obsolescent and Obsolete Words
The word-stock of a language is in an increasing state of change. Words change their meaning and sometimes drop out of the language altogether. New words spring up and replace the old ones. Some wo

D) Barbarisms and Foreignisms
In the vocabulary of the English language there is a considerable layer of words called barbarisms. These are words of foreign origin which have not entirely been assimilated into the English lan­g

A) Slang
There is hardly any other term that is as ambiguous and obscure as the term slang. Slang seems to mean everything that is below the standard of usage of present-day English. Much has been

B) Jargonisms
In the non-literary vocabulary of the English language there is a group of words that are called jargonisms. Jargon is a recognized term for a group of words that exists in almost every language an

C) Professionalisms
H Professionalisms, as the term itself signifies, are the words used in a definite trade, profession or calling by people connect­ed by common interests both at work and at home. They commonly desi

D) Dialectal words
This group of words is obviously opposed to the other groups of the non-literary English vocabulary and therefore its stylistic, func­tions can be more or less clearly defined. Dialectal words are

E) Vulgar words or vulgarisms
The term vulgarism, as used to single out a definite group of words of non-standard English, is rather misleading. The ambiguity of the term apparently proceeds from the etymology of the word. Vulg

GENERAL NOTES
The stylistic approach to the utterance is not confined to its struc­ture and sense. There is another thing to be taken into account which, in a certain type of communication, viz. belles-lettres,

Onomatopoeia
Onomatopoeia is a combination of speech-sounds which aims at imitating sounds produced in nature (wind, sea, thunder, etc), by things (machines or taols, etc), by people (sighing, laughter, patter

Alliteration
Apt Alliteration's Artful Aid. Charles Churchill Alliteration is a phonetic stylistic device which aims at im­parting a melodic effect to the utterance. The essence of this device lies in

A. INTENTIONAL MIXING OF THE STYLISTIC ASPECT OF WORDS
Heterogeneity of the component parts of the utterance is the basis for a stylistic device called b a th о s. Unrelated elements are brought together as if they denoted things equal in rank or belon

B. INTERACTION OF DIFFERENT TYPES OF LEXICAL MEANING
Words in context, as has been pointed out, may acquire addition­al lexical meanings not fixed in dictionaries, what we have called con­textual meanings. The latter may sometimes deviate from the

INTERACTION OF PRIMARY DICTIONARY AND CONTEXTUALLY IMPOSED MEANINGS
The interaction or interplay between the primary dictionary meaning (the meaning which is registered in the language code as an easily recog­nized sign for an abstract notion designating a certain

Metaphor
The term 'metaphor', as the etymology of the word reveals, means transference of some quality from one object to another. From the times of ancient Greek and Roman rhetoric, the term has been known

Metonymy
  Metonymy is based on a different type of relation between the dictionary and contextual meanings, a relation based not on iden­tification, but on some kind of association connecting

INTERACTION OF PRIMARY AND DERIVATIVE LOGICAL MEANINGS Stylistic Devices Based on Polysemantic Effect, Zeugma and Pun
As is known, the word is, of all language units, the most sensitive to change; its meaning gradually develops and as a result of this develop-"' ment new meanings appear alongside the primary

INTERACTION OF LOGICAL AND EMOTIVE MEANINGS
The general notions concerning emotiveness have been set out in part I, § 6—"Meaning from a Stylistic Point of View" (p. 57). However, some additional information is necessary for a bette

Interjections and Exclamatory Words
Interjections are words we use when we express our feelings ^strongly and which may be said to exist in language as coriyeritional symbols of human emotions/The role of interjections in creating em

The Epithet
From the strongest means of displaying the writer's or speaker's emotionaj. attitude to his communication, we now pass to a weaker but still forceful, means — the ep i th e t. .The epithet is subtl

Oxymoron
Oxymoron is a combination of two words (mostly an adjective and a noun or an adverb with an adjective) in which the meanings of the two clash, being opposite in sense, for example: 'low sk

Antonomasia
We have already pointed out the peculiarities of nominal meaning. The interplay between the logical and nominal meanings of a word is call-ed antonomasia. As in other stylistic devices based on the

C. INTENSIFICATION OF A CERTAIN FEATURE OF A THING OR PHENOMENON
In order to understand the linguistic nature of the SDs of this group it is necessary to clear 4up some problems, so far untouched, of d e f i n i-t i о п as a philosophical category, Any definitio

Periphrasis
Periphrasis is a device which, according to Webster's diction­ary, denotes the use of a longer phrasing in place of a possible shorter and plainer form of expression. It is also called circumlocuti

Hyperbole
Another SD which also has the function of intensifying one certain property of the object described is h у p e r b о I e. It can be defined as a deliberate overstatement or exaggeration of a featur

D. PECULIAR USE OF SET EXPRESSIONS
In language studies there are two very clearly-marked tendencies that the student should never lose sight of, particularly when dealing with the problem of word-combination. They are 1) the analyti

The Cliche
A cliche is generally defined as an expression that has become hackneyed and trite. As Random House Dictionary has it, "a cliche ... has lost originality, ingenuity, and impact by long over-us

Proverbs and Sayings
Proverbs and sayings are facts of language. They are collected in dictionaries. There are special dictionaries of proverbs and sayings. It is impossible to arrange proverbs and sayings in a form th

Epigrams
An epigram is a stylistic device akin to a proverb, the only difference being that epigrams are coined by individuals whose names we know, while proverbs are the coinage of the people. In other wor

Allusions
An allusion is an indirect reference, by word or phrase, to a historical, literary, mythological, biblical fact or to "a fact of'everyday life made in the course of speaking or writing. The us

Decomposition of Set Phrases
Linguistic fusions are set phrases, the meaning of which is understood only from the combination as a whole, as to pull a person's leg or to have something at one's finger tips. The meaning of the

A. GENERAL CONSIDERATIONS
Within the language-as-a-system there establish themselves certain [definite types of relations between words, word-combinations, sentences I and also between larger spans of utterances. The branch

B. PROBLEMS CONCERNING THE COMPOSITION OF SPANS OF UTTERANCE LARGER THAN THE SENTENCE
In recent years a new theory concerning the inner relations between context and form within the sentence has appeared. This theory, elabo­rated by S. Harris, N. Chomsky, M. Postal and others, is ca

Supra-Phrasal Units
The term supra-phrasal unit (SPU) is used to denote a larger unit than a sentence. It generally comprises a number of sentences interdependent structurally (usually by means of pronouns, connective

The Paragraph
A p a r a g r a p h is a graphical term used to name a group of sen­tences marked off by indentation at the beginning and a break in the line at the end. But this graphical term has come to mean a

C. COMPOSITIONAL PATTERNS OF SYNTACTICAL ARRANGEMENT
The structural syntactical aspect is sometimes regarded as the crucial issue in stylistic analysis, although the peculiarities of syntactical ar­rangement are not so conspicuous as the lexical and

Stylistic Inversion
W о r d-o r d e r is a crucial syntactical problem in many languages. In English it has peculiarities which have been caused by the concrete and specific way the language has developed. O. Jesperse

Detached Construction
a sentence by some specific consideration of the writer is placed so that it seems formally independ- ent of Ще^ш^1У^^ parts of structures are called lie t ached. They seem_tCLjda

Parallel Construction
Parallel construction is a device which may be encoun­tered not so much in the sentence as in the macro-structures dealt with earlier, viz. the SPU and the paragraph. The necessary condition in par

Repetition
It has already been pointed out that r ej^e ti t i о п is1 an expres­sive means of language used when the speaker is imder the stress of strong ""ей^зпг-Jt^^ as in the following "pas

Enumeration
E n и т е г a tion is a stylistic device by which separate things, objects, phenomena, properties, actions are named one by one so that they produce a chain, the links of which, being syntactically

Suspense
S usp eji se i s a comppsitionjl device which consists in arranging the fffaFEe? of a commjuhTcation in such a way that the less important, "descriptive, subordinate parts are amassed af the b

Antithesis
In order to characterize a thing or phenomenon from a specific point of view, it may be necessary not to find points of resemblance or associa­tion between it and some other thing or phenomenon, bu

Asyndeton
Asyndeton, that is, connection between parts of a sentence or between sentences without any formal sign, becomes a stylistic device if there is a deliberate omission of the connective where it is g

Polysyndeton
Polysyndeton is the stylistic device of connecting sentences, or phrases, or syntagms, or words'by using connectives (mostly conjunc­tions and prepositions) before each component part, as in:

The Gap- Sentence Link
There is a peculiar type of connection of sentences which for want of a term we shall call the g ap-s en fence link (GSL). The conne­ction is not immediately apparent and it requires a certain ment

E. PARTICULAR USE OF COLLOQUIAL CONSTRUCTIONS
We have already pointed out some of the constructions which bear an imprint of emotion in the very arrangement of the words, whether they are neutral or stylistically coloured (see" p. 39). Su

Ellipsis
Ellipsis is a typical phenomenon in conversation, arising out of the situation. We mentioned this .peculiar feature of the spoken language when we characterized its essential qualities and properti

Question-in-the-Narrative
Questions, being both structurally and semantically one of the types of sentences, are asked by one person and e'xpected to be answered by another. This is the main, and the most characteristic pro

Represented Speech
There are three ways of reproducing actual speech: a) repetition of the exact utterance as it was spoken (direct speech), b) con­version of the exact utterance into the relater'smode of expression

A) Uttered Represented Speech
Uttered represented speech demands that the tense should be switched from present to past and that the personal pronouns should be changed from 1st and 2nd person to 3rd person as in indirect speec

B) Unuttered or Inner Represented Speech
As has often been pointed out, language has two functions: the com­municative and the expressive. The communicative function serves to convey one's thoughts, volitions, emotions and orders to the m

Rhetorical Questions
The rhetorical q и e^s t i о n Is a special syntactical stylistic j device the essence of which consists in reshaping the grammatical mean-j ing of the interrogative sentence. In other words, the q

Litotes
Litotes is a stylistic device consisting of a peculiar use of nega­tive constructions. The negation plus noun or adjective serves to establish a positive feature in a person or thing. This positive

INTRODUCTORY REMARKS
We have already mentioned the problem of what is known as / и n c-tional styles (FS) of language (see p. 32—35), but only to show that FSs should be distinguished from varieties of language. The ma

A. THE BELLES-LETTRES STYLE
We have already pointed out that the belles-lettres style is a generic term for three substyles in which the main principles and the most general properties of the style are materialized. These thr

LANGUAGE OF POETRY
The first substyle we shall consider is v e r s e. Its first differentiating property is its orderly form, which is based mainly on the rhythmic and phonetic arrangement of the utterances. The rhyt

Metre and Line
It is customary to begin the exposition of the theory of English ver­sification with the statement that "...there is no established principle of English versification/'Eut this statement may a

The Stanza
We have defined rhythm as more or less regular alternations of simi­lar units. Of the units of verse rhythm the following have been named: the syllable, the foot, the line and finally the stanza.

Free Verse and Accented Verse
Verse remains classical if it retains its metrical scheme. There are, however, types of verse which are not classical. The one most popular is what is called "vers libre" which i

B) Lexical and Syntactical Features of Verse
The phonetic features of the language of poetry constitute what we have called its external aspect. These features immediately strike the ear and the eye and therefore are easily discernible; but t

EMOTIVE PROSE
The substyle of emotive prose has the same common features as have been pointed out for the belles-lettres style in general; but all these fea­tures are correlated differently in emotive prose. The

LANGUAGE OF THE DRAMA
The third subdivision of the belles-lettres style is the language of plays. The first thing to be said about the parameters of this variety of belles-lettres is that, unlike poetry, which, except f

B. PUBLICISTS STYLE
The publicist i*c s tу I e of language became discernible as a sepa­rate style in the middle of the 18th century. It also falls into three va­rieties, each having its own distinctive features. Unli

ORATORY AND SPEECHES
The oratorical s ty I e of language is the oral subdivision of the publicistic style. It has already been pointed out that persuasion is the most obvious purpose of oratory. "Oratoric

THE ESSAY
As a separate form of English literature the essay dates from the close of the 16th century. The name appears to have become common on the publication of Montaigne's "Essays", a literary

JOURNALISTIC ARTICLES
Irrespective of the character of the magazine and the divergence of subject matter—whether it is political, literary, popular-scientific or satirical, all the already mentioned features of publicis

C. NEWSPAPER STYLE
N e w s paper style was the last of all the styles of written literary English to be recognized as a specific form of writing standing apart from other forms. English newspaper writing dat

BRIEF NEWS ITEMS
The principal function of a b r i e f news i te т is to inform the reader. It states facts without giving explicit comments, and whatever evaluation there is in news paragraphs is for the most part

ADVERTISEMENTS AND ANNOUNCEMENTS
Advertisements made their way into the British press at an early stage of its development, i.e. in the micHTth century. So they are almost as old as newspapers themselves. The principal fu

THE HEADLINE
The headline (the title given to a news item or an article) is a dependent form of newspaper writing. It is in fact a part of a larger whole. The specific functional and linguistic traits of the he

THE EDITORIAL
The function of the editorial is to influence the reader by giving an interpretation of certain facts. Editorials comment on the political and other events of the day. Their purpose is to give the

D. SCIENTIFIC PROSE STYLE
The language of science is governed by the aim of the functional style of scientific prose, which is to prove a hypothesis, to create new concepts, to disclose the internal laws of existence, devel

E. THE STYLE OF OFFICIAL DOCUMENTS
There is one more style of language within the field of standard lit­erary English which has become singled out, and that is the s ty le of official d о с и т е п t s, or "officialese", a

FINAL REMARKS
This brief outline of the most characteristic features of the five lan­guage styles and their variants will show that out of the number of fea­tures which are easily discernible in each of the styl

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